The New Digg On The Block
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I just simply couldn’t believe this, a clone version of Digg – Netscape Beta? Where is the innovation? AOL has virtually copied all the features from Digg like how people leave a story, user vote for it and depending on the vote numbers, the story appears on the homepage or is buried down.
Another great blow to Netscape, the user interface is identical but from my experience, a sidebar will appear when you browse away from the protal, with the url of the blog masked. This kind of marketing strategy belongs in the 90’s. You have to give the user the freedom to navigate away and stop forcing them to stick with your portal. Google is a good example of how to build loyalty without bombarding them with ads.
But Digg is destined for bigger things than tech news. The above screenshot of Digg version 3 (not showing? wait for it), leaked from a beta tester a week before its launch, reveals categories for “Business” and “World News.” This should give Digg a leg up on AOL’s rumored general-interest Digg killer.
Source : Valleymag
Digital Inspiration
Tags: Digg, Netscape Navigator, Netscape Portal
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Grokodile
June 22nd, 2006I’ve seen a lot of people bashing the Netscape site. All I can say is give them a bit of time… I am sure they will find ways to improve. They might even push Digg to find ways to offer enhancements too.
Competition can be good!